MEET BEN PASTRO
POINT OF VIEW
I started Anumetric because of my passion for working with leaders to build thriving and valuable businesses. I have walked in the shoes of my clients, having led high-growth services companies from their early stages to exit. My path has shaped my point of view.
An organization regardless of its size or stage must understand its value drivers. It must balance what is valuable to its employees, customers, and investors.
A growth strategy must be based on value drivers and go beyond next year’s targets. The strategy should paint the picture of what the business will be in the long term.
The shift to cloud has taught us that the customer is in charge more than ever. Customer Success must be woven into the fabric of any organization.
I recognize that organizations face different challenges at different times. I tailor my focus accordingly. One size does not fit all.
How I got here...
The first phase of my career was in Fortune 500 companies. Working in the U.S. and U.K. at a global pharmaceutical manufacturer, I learned about the interconnected nature of complex organizations and systems. Digging deeper, I discovered that a team’s ability to communicate and understand each other’s roles is vital to success.
My consulting career started at Oracle managing and launching various consulting practices. Over eight years, I realized my strengths lie in building teams, developing new services, and growing businesses. I also learned that time spent interacting with customers is far more valuable than time behind a desk.
I wanted to experience the excitement of emerging businesses. As a Partner at ThoughtDigital, the business grew rapidly and was acquired by Zensar Technologies. After leading the integration of ThoughtDigital with Zensar, I was responsible for North America Sales and Operations.
After joining Apps Associates, I built out the Sales and Marketing organization and became President as it grew to an 800+ employee global consultancy. Building on a core set of capabilities, we launched new leading edge cloud services that drove our growth and value. We built partnerships with Oracle, AWS, Salesforce, and other leading organizations. Then in 2017, BV Investment Partners acquired a majority stake in Apps Associates.
WHAT PEOPLE SAY
“Ben is a key advisor for our growing business. We worked together on our 3-year growth strategy and plans for new service offerings. Ben helped us understand the value drivers for our business and our strategy is now aligned with them. We are working through changes in our organization and operations to support our continued growth. Ben's leadership experience coupled with his strategic thinking, technology background, and collaborative nature is an asset for our business."
CEO & Founder, Technology Services Company
"Ben helped us take our vision and distill that into a roadmap to achieve it. His experience with financial models, service offerings and operations is very valuable for our business. Ben is a trusted advisor."
CEO, Marketing & Sales Services Company
"Ben is well respected for his leadership and track record building high growth organizations and strategic partnerships. Ben's business perspective, vision, and industry knowledge are excellent. I am glad to be partnering with Ben on the business plan and ramp up of my next venture."
CEO & Founder, Technology Start-Up